This Privacy Policy explains how INTGRTY ("INTGRTY", "we", "us" or "our") collects, uses, stores and shares personal information when you visit our website, purchase our products, create an account, use the INTGRTY web application or otherwise interact with our services (collectively, the "Services").
INTGRTY provides a digital self-discovery platform designed to help users better understand the habits, behaviours and lifestyle factors that may influence their sleep, mornings and how they feel when waking.
We take your privacy seriously. Please read this Privacy Policy carefully to understand how your information is handled.
The personal information we collect depends on how you interact with INTGRTY.
Account and Contact Information
We may collect:
Discovery and Program Information
When you use the INTGRTY 7-Day Morning Discovery, you may provide information including:
Some information you provide may reveal or relate to your physical or mental health or wellbeing. Where information constitutes special category personal data under applicable data protection law, we will process it only where we have an appropriate lawful basis and applicable condition for doing so.
We may use your personal information to:
We will only process personal information where we have a lawful basis for doing so.
Depending on the processing activity, this may include performing our contract with you, complying with legal obligations, pursuing our legitimate interests, or obtaining your consent.
Where special category information is processed, we will also identify an appropriate additional condition as required by applicable data protection law.
INTGRTY uses artificial intelligence ("AI") as part of the Services.
Information you provide during your 7-Day Morning Discovery may be processed using third-party AI technology to analyse your responses, identify patterns and generate personalised content.
This may include generating:
The AI system may process information you have submitted across multiple days in order to identify relationships, changes and patterns within your responses.
AI-generated outputs are based on the information you provide and may not always be accurate or complete. They are intended to support personal self-discovery and are not medical diagnoses or professional healthcare advice.
We do not use INTGRTY's AI functionality to make decisions that produce legal or similarly significant effects concerning you.
Where personal information is provided to an AI service provider, we take appropriate steps to ensure it is processed for the purpose of providing the INTGRTY service and in accordance with applicable data protection requirements.
We will provide information about relevant AI service providers and other processors where required by applicable law.
The ICO requires organisations to be transparent where personal data is being processed through AI systems, including explaining the purpose of that processing and relevant sharing.
Payments may be processed by third-party payment providers such as Stripe.
Payment providers may collect information including:
INTGRTY does not necessarily receive or store your complete payment card details. Payment information is handled by the relevant payment provider in accordance with its own privacy practices.
When you use our website or application, certain information may be collected automatically, including:
We use this information to operate, secure, analyse and improve INTGRTY.
We may use cookies, pixels and similar technologies on our website and application.
These technologies may be used to:
We may use advertising and analytics services, including Meta technologies, to understand the effectiveness of our advertising.
Where required by law, non-essential cookies and tracking technologies will only be used with your consent.
You can manage available cookie preferences through our cookie controls and, where applicable, your browser settings.
We may share personal information with trusted service providers where reasonably necessary to operate INTGRTY.
These may include providers of:
We may also disclose information where required by law, to protect our legal rights, to prevent fraud or abuse, or in connection with a merger, acquisition, restructuring or sale of our business.
We do not permit service providers to use your personal information for purposes outside the services they provide to us except where independently permitted or required by law.
The information you provide during your Morning Discovery is used to provide and personalise the INTGRTY service.
Because this information can include details relating to sleep, physical feelings, mental feelings and wellbeing, we treat this information with particular care.
We do not sell your Morning Discovery answers as a dataset.
We do not use your individual Morning Discovery responses for unrelated advertising purposes.
Where your information is processed through an AI provider, this is done to provide the personalised functionality of INTGRTY or for another purpose that has been appropriately disclosed to you.
We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including providing the Services, maintaining your account and results, complying with legal and accounting obligations, resolving disputes and enforcing agreements.
Different categories of information may be retained for different periods.
Where you request deletion of your account or personal information, we will delete or anonymise applicable information unless we have a lawful reason or obligation to retain it.
We use reasonable technical and organisational measures designed to protect personal information from unauthorised access, loss, misuse, alteration or disclosure.
However, no internet-based service or electronic storage system can be guaranteed to be completely secure.
You are responsible for keeping your account credentials secure and should contact us if you believe your account has been compromised.
Some of our service providers may process information outside the United Kingdom.
Where personal information is transferred internationally, we will take appropriate measures required under applicable data protection law, which may include relying on adequacy regulations or appropriate contractual safeguards.
INTGRTY is not intended for children and we do not knowingly collect personal information from children through the Services.
If you believe that a child has provided personal information to us, please contact us so that we can investigate and take appropriate action.
Depending on applicable law and your circumstances, you may have rights including the right to:
These rights are not absolute and may be subject to exemptions under applicable law.
To exercise your rights, contact us at contact@myintgrty.com.
We may need to verify your identity before completing a request.
Where permitted, we may send you information about INTGRTY products, services or offers.
You can unsubscribe from marketing emails at any time using the unsubscribe link contained within them.
Even if you unsubscribe from marketing, we may still send necessary service communications relating to your account, purchase or 7-Day Morning Discovery.
Our Services may contain links to or integrations with third-party websites and services.
Those third parties operate under their own privacy policies, and we encourage you to review them before providing personal information.
We are not responsible for the privacy practices of independent third-party websites or services.
If you have concerns about how we process your personal information, please contact us first at contact@myintgrty.com so that we can investigate.
You may also have the right to make a complaint to the Information Commissioner's Office (ICO), the UK's independent data protection regulator.
Information Commissioner's Office
We may update this Privacy Policy from time to time to reflect changes to INTGRTY, our technology, service providers, legal requirements or data-processing practices.
When we do so, we will update the "Last updated" date at the top of this Policy and take any additional steps required by applicable law.
For questions about this Privacy Policy, how your information is used, or to exercise your data protection rights, contact:
INTGRTY Email: contact@myintgrty.com
For the purposes of applicable UK data protection law, INTGRTY is the controller of the personal information described in this Privacy Policy.